In June 2024, Nike brought energy to New York City's running scene with the Café Volt pop-up and a series of community-focused run club events. Located in SoHo at 458 Broadway, Café Volt was a Nike-branded café and retail pop-up open for four days only (June 5–8). It served free coffee for patrons all day, hosted daily sunrise community runs, and gave visitors exclusive early access to the Nike Pegasus 41. Guests also scored custom Nike gear and giveaways, especially during the Global Running Day celebration on June 5, which featured a 7:30 AM group run followed by complimentary drinks and shirts.
Production company: Something Special Studios
Role: Producer
